What Is a REDnote Professional Account and Why Do Brands Need One?

A REDnote Professional Account is an official verified account designed for brands, advertisers, and merchants to better showcase original content and brand information within the REDnote community. With blue V verification, accounts gain credibility and unlock business functionalities, including community management, store operations, and advertising campaigns.

In the REDnote ecosystem, regular accounts are mainly for content creation and social interactions. A Professional Account, however, is specifically designed for brands, advertisers, and merchants. It provides official blue V verification, representing platform endorsement, and unlocks exclusive business features.

Benefits of a Professional Account

1. Official Verification and Credibility Once verified, the account displays a blue V badge, making it easy for users to recognize a brand’s authenticity and enhancing trust.

2. Community Management Capabilities Brands can efficiently engage with users through original posts, notes, and short videos, increasing visibility and audience interaction.

3. Store and Business Promotion Features Professional Accounts support store operations, advertising campaigns, and brand collaborations, enabling a full content-to-conversion workflow.

Who Can Apply for a Professional Account

Applicants must have a commercial identity on the platform, meaning they are involved in selling products, advertising, or brand partnerships, and possess official business registration.

• Individuals or Enterprises: Must have legitimate business registration details on the platform to prove legal operational status.

• Enterprise Verification: Requires an enterprise business license, and additional qualifications such as brand trademarks or special industry permits can be submitted to strengthen verification.

How to Get Started

1. Prepare your business registration and necessary qualifications

2. Log in to the REDnote verification portal and select Professional Account

3. Submit personal or enterprise business information

4. Wait for official review. Once approved, your account will receive the blue V badge and unlock professional account benefits

A REDnote Professional Account is essential for brands looking to build trust, manage community engagement, and unlock business functionalities in China’s social commerce ecosystem.

Official verification not only provides a blue V endorsement but also enables efficient content management, store operations, and marketing campaigns — making it the ideal account type for brands entering REDnote.