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Actionable insights and inspiration for eCommerce merchants and marketers

Recent articles

Elevate your eCommerce business with expert strategies, data-driven insights, and inspiration from the best practices in the industry. his blog is your resource for thriving in an omnichannel world.

What Is a WeChat Mini-Program and Why Do Brands Entering China Need One?

2 oct. 2024

Discover why WeChat Mini-Programs are essential for overseas brands in China, enabling direct sales, social integration, and long-term customer engagement.

How Do REDnote and Douyin Shape Livestream E-Commerce in China?

25 sept. 2024

A concise overview of China’s booming livestream eCommerce market, revealing how Douyin drives scale and conversion while Rednote excels in trust-based seeding and premium consumer engagement.

What Is the Current State of China’s Bag Industry for Fashion Brands?

19 avr. 2024

An overview of China’s bag industry in 2024: market size, consumer trends toward quality, personalization, and sustainability, plus opportunities for innovative brands.

What Are the Best Services to Integrate European Products into Chinese Marketplaces?

25 mars 2024

Discover the best services and platforms to integrate European products into Chinese marketplaces, from CBEC solutions to AI-powered connectors and expert local operators.

What WeChat Marketing Strategies Still Work in China after Covid?

26 août 2023

In today’s China market, success is not about one-time transactions—it’s about building stable, long-term user assets.

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