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Actionable insights and inspiration for eCommerce merchants and marketers

Recent articles

Elevate your eCommerce business with expert strategies, data-driven insights, and inspiration from the best practices in the industry. his blog is your resource for thriving in an omnichannel world.

Local Distributor vs Direct-to-Consumer (DTC) in China: Which Entry Strategy Wins in 2026?

20 Dec 2025

Compare Local Distributors and DTC models for your China entry. Discover why global leaders are shifting to DTC.

How Has China’s Market Changed and How Should European Brands Adapt in 2026?

25 Nov 2025

China’s market has shifted fast. This blog compares old vs. new strategies for European brands entering China—moving from channel-driven branding to content-driven, data-powered, agile growth.

What Are the Biggest Challenges for European Brands Selling to China?

19 Nov 2025

Selling to China is full of opportunity—but digital, compliance, payment, and logistics barriers are real. Here’s how technology helps brands enter China smoothly.

What Are the Key Shopping Holidays in China That Global Sellers Need to Know?

11 Nov 2025

China’s sales calendar is completely different from Europe’s. From Chinese New Year to Double 11, each shopping festival reflects unique cultural meanings and massive business potential.

How Can Brands Grow a REDnote Store Through Fast Product Testing?

21 Oct 2025

Here’s how one menswear brand built a high-performing REDnote store through agile product testing and daily operational excellence.

How to Connect a Shopify Store to the Chinese Market in 2026

15 Oct 2025

The good news? With the right tools, you can connect your Shopify store directly to Chinese e-commerce platforms—without setting up a local warehouse in China.

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